Build Your Company Brand with PostPilot

Branding is the single most important asset that makes difference between successful and unsuccessful companies. Before you continue reading, please be aware that there is no magic formula or shortcut to establish trust between you and your customers. Just like any other social interaction, you need to present yourself as someone who is disciplined, hard-working and most importantly, keeps promises! There are no guarantees in business, but if you put a lot of focused time, effort and creativity into it, you increase your chances of being noticed. With that out of the way, there is one tool that can help you achieve your business goals more efficient.

Sometimes you get an idea about interesting content that resonates with a lot of your followers, or you want to promote your business accomplishments, but you can feel that it is not the best time to publish. Problem for me was that I am not patient enough to wait for that perfect moment for my post to go viral. Both of these key branding issues and many others are solved when I started using PostPilot, social media post publishing application for LinkedIn and X.

Quick overview of PostPilot

PostPilot is built with most modern tech stack, allowing you to express your ideas blazingly fast, without wasting time on slow page loads. It comes with Free tier for freelancers like myself, to help them in reaching out to their clients and customers with ease.

Dashboard

Dashboard presents all key actions you will be able to perform when wanting to create new post. First thing that you need to do is to connect your LinkedIn or X account with platform. After that you will be able to create new post by clicking Schedule Post button. On the right sidebar you can quickly navigate to:

• Posts - Preview all of your active posts that are ready to be published or have already been published
• Billing - Upgrade your plan to have even more control over your post scheduling
• Draft - Showcase all drafted posts which are still marked as "work in progress"
• Templates - Create post templates which can be embeded into posts like signatures into emails

Templates

Let's create a catchy phrase or brand slogan which is going to be in the footer of every post we publish. This will be the thing our brand is going to be recognized for. Title field is just for organization purposes and it would not be included in post content.

Super simple, we have our brand signature created in no time!

Notice something really cool, if you provide a valid link, it will show in preview mode for both LinkedIn and X if no other media like image is provided 🔥

Create new Post

I will show you how easy it is to schedule new post with PostPilot.

Click on the Schedule Post button in the header. Nice modal with animation will pop will simple form.

• Title field is just for organization purposes and it would not be included in post content.
• Content field is where you write your post content that will show up on picked platform. At the top right of textare you have little Info popover that will warn if you exceed some post limits for specific platform. On the far right is the Import template button which will append selected signture to the post.
• Image field provides you with an option to enrich your post with image.
• Platform Select field gives you an option to select on which platform you want to your post to be published, you can choose either LinkedIn, X or both.
• Time picker field is responsible for scheduling post at specific time when you think Your audience is mostly active.
• Timezone field is automaticly set for your timezone.
• Publish your post as draft or ready to be published.

Preview posts

You can search, filter, edit and publish immediately your posts blazingly fast with PostPilot. Your are still responsible to make your brand stand out with quality service and creative solutions to real world problems. PostPilot will help you in automating most of the boring stuff with scheduling posts at the right time.

Schedule your ideas for the whole world, as soon as you get them, no matter where you are and which device you use becasue app is built with responsive design in mind. This means it will work smoothly and look profesional on mobile phone, table and desktop.

Conclusion

After hearing all of the benefits and simplicity of using automation tool like PostPilot, feel free to give it a try. We are looking forward to your feedback and improving personal branding creation even more! Happy coding! 🚀

We at Alpha Code love building cool stuff 🔥 Need some help with project setup or refactoring? Please reach out at: mateo@alpha-code.hr.